Go-jek in Regional Markets
Go-Jek was launched in Vietnam, challenging Grab’s domination in the Southeast Asian market.
ON Wednesday last week, the sun had not been up for long in Hanoi, Vietnam, but the streets were already full of vehicles-much like Jakarta on a work day. "The difference is, people here like to honk," said Ameidyo Daud, an Indonesian journalist in Vietnam.
Amid the crowded streets, dozens of Go-Viet drivers wearing uniforms dominated in red make their ways around city.
That Wednesday was the first day for Go-Viet to operate officially in Hanoi....