Using Bobby to Reach Millennials
The presidential candidates are trying to get closer to young voters, who make up more than 40 percent of Indonesia’s total potential ballot goers. They tweak their appearances, and even their achievements, in order to do this.
THE Karebosi stadium in Makassar united Sandiaga Salahuddin Uno and the Sabyan Gambus group on one stage for the first time on Saturday three weeks ago. In front of thousands of people attending the ‘Grand Get-Together with a Million Stars’ event, the running mate of presidential candidate Prabowo Subianto praised the group’s lead vocalist Khoirunnisa.
Sandiaga said he was touched by Khoirunnisa’s songs, such as Deen Assa...