Flourishing in a Lonely Market
Heri Pemad loves talking about the revenues from the Art Jog 2013. They sold Rp4.3 billion worth of art work in a period of just two weeks. Rp1.8 billion went back to costs, but profits still hovered at around Rp2.5 billion.
September 10, 2013
Fine arts normally claims a big market. At least 1,000 people a day attended the Art Jog 2013, which went on till the end of July, and which presented a variety of art forms, from paintings, photography, sculpture, installation art to video art. Yet today, the fine arts market in Indonesia seems to be in a slump.
But, the anomaly was, a three-dimensional work by Yudi Sulistyo titled World Without Sea sold for Rp400 million, a video art piece by
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