SMEs
Ketela for All
In Firmansyah’s hands, fried cassava is gaining popularity among the young.
December 11, 2007
THE leaf-green cart across from the PKU Muhammadiyah Hospital, on Jalan K.H. Ahmad Dahlan, Yogyakarta, often attracts attention. In addition to its prominent color, the menu it offers is quite unique: fried ketela in various flavors. “Bu, can I have four packs of barbecue flavor, please?” requests Nuning, a buyer.
In Yogyakarta, for the past year multi-flavored fried ketela (cassava) has been much sought-after by the young. It’s these leaf
...