AIRLINES
Mandala's Departure

Mired in debt, Mandala Airlines stops operating. Strategy error?

January 26, 2011

ANGGIE had drawn up a list of vacation plans for this year. With a cheap return ticket from Mandala Airlines of Rp154,000 booked during promotional season in August of last year, the 27-year-old single woman planned to fly to Yogyakarta, this coming March. The following month, she planned to travel to Singapore by buying a return ticket of Rp496,000.

However, unable to do anything about it, Anggie's cheap travel package is now a total bust. The Ma

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