ASDP Indonesia Ferry Needs a Friend for a Change

Numerous transportation companies are having a difficult time due to mobility restrictions during the Covid-19 pandemic. ASDP Indonesia Ferry is among those facing the challenge. In May 2020, the ferry operator lost Rp71 billion a month. ASDP Chief Executive Officer (CEO) Ira Puspadewi acts quickly to implement various efficiency moves, particularly through digitization of passenger service.

Yohanes Paskalis

August 30, 2021

NUMEROUS transportation companies are having a difficult time due to mobility restrictions during the Covid-19 pandemic. ASDP Indonesia Ferry was among those facing the challenge. In May 2020, the ferry operator lost Rp 71 billion a month. ASDP Chief Executive Officer (CEO), Ira Puspadewi, acted quickly to implement various efficiency moves, particularly through digitization of passenger service.

Amid the lack of passengers, ASPD’s revenue

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