The Lavish Capital of the Yellow Basket

TikTok Shop is expanding more intensively in Indonesia. Funds worth hundreds of trillions of rupiah are disbursed to control the e-commerce market.

Aisha Shaidra

July 3, 2023

THE meeting between Trade Minister Zulkifli Hasan and Chief Executive Officer of TikTok Shou Zi Chew on Wednesday, June 14, opened up a new opportunity. TikTok, the video content social network provider from China, will invest US$10 billion, or around Rp148 trillion in Indonesia within the next five years. “They met with a number of relevant officials in Indonesia, not only for business maintenance but also for expansion,” the Tr

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