Advertising Mediums

The man in this advert is not your average dukun (traditional Javanese healer, mystic) from times gone by. Nowhere are there misty scenes or smoldering joss sticks.This dukun smiles as he holds aloft a cell phone. Beside him, e-mail and website addresses, with tempting snippets: ‘Love problems? Gus Anang will change this.’

These days, dukun are becoming ever more progressive, placing ads in various types of media, ensuring they captur

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