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Indomie, Sex, and Poverty

Monday, 24 April 2023

In Ghana, Indomie becomes the success story of Indonesian business on the one hand, and Africa’s poverty on the flip side.

Ilustration Tempo/Imam Yunianto. tempo : 169643811714_

SUDDENLY—yet inconspicuously—Indonesia became a topic of discussion in Ghana in January 2021. More specifically, it was a heartbreaking story of food, poverty, and sex. 

In a national dialogue, gender and labor expert Bashiratu Kamal mentioned that Indomie caused a sharp increase in Ghana’s teenage pregnancy. In Ghana, this Indonesian instant noodle brand is being used in exchange for sex. Young girls are lured with attrac

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