The Poor are Not a Burden
Tuesday, November 7, 2006
TWO world-class experts in poverty reduction are in Jakarta this week. C.K. Prahalad introduces a new paradigm on poverty. The Michigan University lecturer, in his book The Fortune at the Bottom of the Pyramid, attempts to convince the public that the poor are not a problem, but a promising potential market. Of course, this is only possible if they are integrated into the dynamics of the world market.
The other expert, Hernado de Soto, author of T
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