Strategies to Revive the TikTok Shop in Indonesia
TikTok Shop will resume its operation in Indonesia through a collaboration with Tokopedia. Four options are on the table.
Aisha Shaidra
December 11, 2023
TWO weeks ago, Minister of Cooperatives and Small-Medium Enterprises (SMEs) Teten Masduki received a visit from the officials of several e-commerce companies at his office in Kuningan, South Jakarta. The first visit was from the management of Bukalapak.com (IDX: BUKA). Several days later, on Friday, December 1, it was the representatives from GoTo Gojek Tokopedia (IDX: GOTO). Both e-commerce giants came to talk about the same thing. “T
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