Predicting Child's Play

May 1, 2001

A research bureau placed a big advertisement in a newspaper on April 12 2001. It claimed that it was the first agency in Indonesia to conduct a market survey of kids—a highly questionable claim. According to a proposal sent to a client, the field research will be carried out between May 1 and 31, 2001 and the report will be available from July 2-13, 2001 (a copy of the proposal is enclosed).

Has this agency done research that could validat

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