Cigarettes
Clove Cowboys
Tuesday, July 3, 2007
Sampoerna and Gudang Garam launch new cigarette products, struggling for domination.
arsip tempo : 178038407393.
THE drums of “war” were sounded two weeks ago: PT Handjaja Mandala Sampoerna is reported to be further expanding its clove cigarette industry. “We will launch clove-flavored Marlboro on July 3,” said Sampoerna Communication Director Niken Rachmad, last Wednesday. It’s the first new Marlboro product in the last 18 years. The fresh commodity of Sampoerna will be facing two traditional kings in the arena of Indonesian clove cigarettes: Gud
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