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Ministerial Spin

Tuesday, November 1, 2005

Ministers are free to promote important programs. But highlighting their own personal roles could raise charges of self-promotion.

arsip tempo : 172850922728.

. tempo : 172850922728.

DO ministers need to advertise the result of their work on television or in the newspapers, as several have been doing recently?

Yes they do, if what they are promoting, through a medium the public urgently needs to know about, is their progress. Developments in the fight against bird flu, for example, represent important information that needs to be disseminated. The public needs to know what the government has done, what they need to do if they

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